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New Products Books


 

"To stay ahead, you must have your next idea waiting in the wings."
Rosabeth Moss Kanter

The big idea: how business innovators get great ideas to market

Strauss, Steven D. The big idea: how business innovators get great ideas to market. Chicago: Dearborn Trade Pub; 2002. x, 229 p $17.95. ISBN: 0793148375 (pbk.).
Call Number: HF5415.153 .S768 2002 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=72738

Blockbusters: how new product development teams create them and yours can too or how companies create blockbusters and you can too

Lynn, Gary S and Reilly, Richard R. Blockbusters: how new product development teams create them and yours can too or how companies create blockbusters and you can too. New York: HarperCollins; 2002. 251 p $24.95. ISBN: 0060084731.
Call Number: HF5415.153 .L95 2002 (Library West)

Brand new: how entrepreneurs earned consumers' trust from Wedgwood to Dell

Koehn, Nancy F. Brand new: how entrepreneurs earned consumers' trust from Wedgwood to Dell. Boston: Harvard Business School Press; 2001. 448 p $39.95. ISBN: 1578512212 (alk. paper).
Call Number: HB615 .K64 2001 (Library West)

Creating and dominating new markets

Meyer, Peter. Creating and dominating new markets. New York: AMACOM; 2002. xii, 241 p ISBN: 0814406785.
Call Number: HF5415.153 .M493 2002 (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=72938

Creative product design: a practical guide to requirements capture management

Bruce, Margaret; Cooper, Rachel, and NetLibrary, Inc. Creative product design: a practical guide to requirements capture management. Chichester: Wiley; 2000. xviii, 217 p electronic resource. ISBN: 0470842733 (electronic bk.).
Call Number: HF5415.153 B78 2000eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=57058

Customer-centered products: creating successful products through smart requirements management

Hooks, Ivy F and Farry, Kristin A. Customer-centered products: creating successful products through smart requirements management. New York: AMACOM; 2001. xxxi, 272 p $35.00. ISBN: 0814405681.
Call Number: TS170 .H66 2001 (Science Library)

Design and marketing of new products

Urban, Glen L and Hauser, John R. Design and marketing of new products. 2nd ed. Englewood Cliffs, N.J: Prentice Hall; 1993. xxiii, 701 p $78.00. ISBN: 0132015676.
Call Number: HF5415.15 .U7 1993 (Library West)

Designing pleasurable products: an introduction to the new human factors

Jordan, Patrick W. Designing pleasurable products: an introduction to the new human factors. London, New York: Taylor & Francis; 2000. viii, 216 p $68.00. ISBN: 0748408444.
Call Number: TA166 .J67x 2000 (Science Library)

The development factory: unlocking the potential of process innovation

Pisano, Gary P. The development factory: unlocking the potential of process innovation. Boston, Mass: Harvard Business School Press; 1997. xii, 343 p ISBN: 0875846505 (alk. paper).
Call Number: HC79.T4 P57 1997 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=26860

The deviant's advantage: how fringe ideas create mass markets

Mathews, Ryan and Wacker, Watts. The deviant's advantage: how fringe ideas create mass markets. 1st ed. New York: Crown Business; 2002. xxvii, 305 p $25.95. ISBN: 0609609580 (Hardcover).
Call Number: HF5415 .I536 2002 (Library West)

E-innovation

Cotton, Bob and NetLibrary, Inc. E-innovation. Oxford, U.K: Capstone Pub; 2002. 122 p electronic resource. ISBN: 184112379X (electronic bk.) (ExpressExec innovation; 01.03).
Call Number: HF5548.32 .C67 2002eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=67267

Eating the big fish: how challenger brands can compete against brand leaders

Morgan, Adam. Eating the big fish: how challenger brands can compete against brand leaders. New York: John Wiley; 1998. 286 p $29.95. ISBN: 0471242098.
Call Number: HF5415.15 .M67 1998 (Library West)

Engineering and product development management: the holistic approach

Armstrong, Stephen C. Engineering and product development management: the holistic approach. Cambridge, UK, New York: Cambridge University Press; 2001. xxxi, 325 p $55.00. ISBN: 0521790697.
Call Number: TS155 .A683 2001 (Science Library)

IdeaWise: how to transform your ideas into tomorrow's innovations

Rivkin, Steve and Seitel, Fraser P. IdeaWise: how to transform your ideas into tomorrow's innovations. New York: Wiley; 2002. vii, 231 p $27.95. ISBN: 0471129569 (cloth : alk. paper).
Call Number: HF5415.153 .R58 2002 (Library West & NetLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=74046

Innovation: breakthrough ideas at 3M, DuPont, GE, Pfizer, and Rubbermaid

Kanter, Rosabeth Moss; Kao, John J, and Wiersema, Frederik D. Innovation: breakthrough ideas at 3M, DuPont, GE, Pfizer, and Rubbermaid. 1st ed. New York, NY: HarperBusiness; 1997. xvi, 192 p $25.00. ISBN: 088730771X (BusinessMasters.
Call Number: HD45 .I53726 1997 (Library West)

The innovator's dilemma: when new technologies cause great firms to fail

Christensen, Clayton M. The innovator's dilemma: when new technologies cause great firms to fail. Boston, Mass: Harvard Business School Press; 1997. xxiv, 225 p ill. ISBN: 0875845851 (alk. paper) (The management of innovation and change series.
Call Number: HD53 .C49 1997 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=45013

Invented here: maximizing your organization's internal growth and profitability

Victor, Bart and Boynton, Andrew C. Invented here: maximizing your organization's internal growth and profitability. Boston, Mass: Harvard Business School Press; 1998. xiv, 255 p $29.95. ISBN: 0875847986 (alk. paper).
Call Number: HD58.8 .V53 1998 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=35055

Leading product innovation: accelerating growth in a product-based business

Patterson, Marvin L and Fenoglio, John A. Leading product innovation: accelerating growth in a product-based business. New York: John Wiley; 1999. 434 p $55.00. ISBN: 0471345172 (cloth : alk. paper).
Call Number: HD69.N4 P34 1999 (Library West)

Managing new industry creation: global knowledge formation and entrepreneurship in high technology

Murtha, Thomas P; Lenway, Stefanie Ann, and Hart, Jeffrey A. Managing new industry creation: global knowledge formation and entrepreneurship in high technology. Stanford, Calif: Stanford University Press; 2001. xvi, 269 p $34.95. ISBN: 0804742286 (alk. paper). 0804742464 (pbk.) (Stanford business books.
Call Number: HF5415.153 .M87 2001 (Library West)

Managing new product development and innovation: a microeconomic toolbox

Grupp, Hariolf and Maital, Shlomo. Managing new product development and innovation: a microeconomic toolbox. Cheltenham, UK, Northampton, MA: Edward Elgar; 2001. xxi, 356 p $80.00. ISBN: 1840645717 (New horizons in the economics of innovation.
Call Number: HF5415.153 .G784 2001 (Library West)

Managing new products using the MAP system to accelerate growth

Kuczmarski, Thomas D. Managing new products using the MAP system to accelerate growth. 3rd ed. Chicago, Ill: Innovation Press; 2000. xv, 274 p $34.95. ISBN: 0967781701.
Call Number: HF5415.153 .K83 2000 (Library West)

Market-oriented technology management: innovating for profit in entrepreneurial times

Phillips, Fred. Market-oriented technology management: innovating for profit in entrepreneurial times. Berlin, New York: Springer; 2001. xvii, 417 p $64.95. ISBN: 3540412581 (alk. paper).
Call Number: T49.5 .P52 2001 (Library West)

Marketing the unknown: developing market strategies for technical innovations

Millier, Paul. Marketing the unknown: developing market strategies for technical innovations. Chichester. New York: J. Wiley; 1999. viii, 240 p ill. $60.95. ISBN: 0471986216 (alk. paper).
Call Number: HF5415.153 .M55413 1999 (Library West)

A new brand world: 8 principles for achieving brand leadership in the 21st century

Bedbury, Scott and Fenichell, Stephen. A new brand world: 8 principles for achieving brand leadership in the 21st century. New York: Viking; 2002. xix, 220 p $24.95. ISBN: 0670030767.
Call Number: HD69.B7 B36 2002 (Library West)

New product development and production networks: global industrial experience

Jurgens, Ulrich. New product development and production networks: global industrial experience. New York: Springer; 2000. x, 472 p $139.00. ISBN: 3540641726 (alk. paper).
Call Number: TS170 .N49 1999 (Science Library)

New products management

Crawford, C. Merle and Di Benedetto, C. Anthony. New products management. 6th ed. Boston: Irwin/McGraw-Hill; 2000. xxv, 534 p $102.99. ISBN: 0070275521 (alk. paper) (Irwin/McGraw-Hill series in marketing.
Call Number: HF5415.153 .C72 2000 (Library West)

The PDMA handbook of new product development

Rosenau, Milton D and Product Development & Management Association. The PDMA handbook of new product development. New York: Wiley; 1996. xix, 636 p ill. $99.00. ISBN: 0471141895 (acid-free paper).
Call Number: HF5415.153 .P35 1996 (Library West)

PDMA toolbook for new product development

Belliveau, Paul; Griffin, Abbie, and Somermeyer, Stephen. PDMA toolbook for new product development. New York: John Wiley & Sons; 2002. viii, 472 p $60.00. ISBN: 0471206113 (alk. paper).
Call Number: HF5415.153 .P355 2002 (Library West)

Powerful products: strategic management of successful new product devlopment

Bean, Roger and Radford, Russell. Powerful products: strategic management of successful new product devlopment. New York: AMACOM; 2000. 274 p $39.95. ISBN: 0814405665.
Call Number: HF5415.15 .B38 2000 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=40853

Product creation: the heart of the enterprise : from engineering to e-commerce

Francis, Philip H. Product creation: the heart of the enterprise : from engineering to e-commerce. New York: Free Press; 2000. xiii, 274 p $28.00. ISBN: 0684862301.
Call Number: HF5415.153 .F728 2000 (Library West)

Product design

Wood, Kristin L and Otto, Kevin N. Product design. Upper Saddle River, NJ: Prentice Hall; 2001. 1071 p $105.00. ISBN: 0130212717.
Call Number: TS171 .W66 1999 (Science Library)

Product design and development

Ulrich, Karl T and Eppinger, Steven D. Product design and development. 2nd ed. Boston: Irwin/McGraw-Hill; 2000. xxvi, 358 p $88.42. ISBN: 007229647X.
Call Number: HD31 .U47 2000 (Library West, Reported Missing; Added Copy On Order)

The product development challenge: competing through speed, quality, and creativity

Clark, Kim B and Wheelwright, Steven C. The product development challenge: competing through speed, quality, and creativity. Boston: Harvard Business School Press; 1994. xviii, 431 p ISBN: 0875846092 (A Harvard business review book.
Call Number: HD31 .P763 1994 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=26836

Product leadership: creating and launching superior new products

Cooper, Robert G. Product leadership: creating and launching superior new products. Reading, Mass: Perseus Books; 1998. xiv, 314 p. 25 cm ill. $27.50. ISBN: 0738200107.
Call Number: HF5415.153 .C667x 1998 (Library West)

The product manager's handbook: the complete product management resource

Gorchels, Linda. The product manager's handbook: the complete product management resource. 2nd ed. Lincolnwood, IL: NTC Business Books; 2000. 320 p $39.95. ISBN: 0658001353.
Call Number: HF5415.15 .G636 2000 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=68457

Product planning essentials

Kahn, Kenneth B. Product planning essentials. Thousand Oaks, Calif: Sage Publications; 2001. viii, 254 p ISBN: 0761919988 (alk. paper). 0761919996 (pbk. : alk. paper).
Call Number: TS170 .K34 2000 (Science Library)

Rules for revolutionaries: the capitalist manifesto for creating and marketing new products and services

Kawasaki, Guy and Moreno, Michele. Rules for revolutionaries: the capitalist manifesto for creating and marketing new products and services. 1st ed ed. New York: HarperBusiness; 1999. xvi, 206 p ill. $25.00. ISBN: 0887309968.
Call Number: HF5415.153 .K384 1999 (Library West)

Strategic management of technology and innovation

Burgelman, Robert A; Maidique, Modesto A, and Wheelwright, Steven C. Strategic management of technology and innovation. 3rd ed. Boston: McGraw-Hill/Irwin; 2001. xiii, 990 p $74.75. ISBN: 0072312831.
Call Number: HD45 .B799 (Library West)

Strategy is destiny: how strategy-making shapes a company's future

Burgelman, Robert A. Strategy is destiny: how strategy-making shapes a company's future. New York: Free Press; 2002. xxii, 436 p $32.50. ISBN: 0684855542 (alk. paper).
Call Number: HD9696.S44 I562 2002 21 (Library West)

Successful product development: speeding from concept to profit

Rosenau, Milton D. Successful product development: speeding from concept to profit. New York: J. Wiley; 1999. 151 p $39.95. ISBN: 047131532X (alk. paper).
Call Number: HF5415.153 .R673 1999 (Library West)

Taking ideas to market

Jones, Tim; Kirby, Simon, and NetLibrary, Inc. Taking ideas to market. Oxford, U.K: Capstone Pub; 2002. 106 p electronic resource. ISBN: 1841123854 (electronic bk.) (ExpressExec innovation; 01.08).
Call Number: HD45 J65 2002eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=67329

Technological entrepreneurism: enterprise formation, financing and growth

Cardullo, M. W. Technological entrepreneurism: enterprise formation, financing and growth. Baldock, Hertfordshire, England. Philadelphia, PA. Levittown, PA: Research Studies Press. Taylor & Francis distributor; 1999. xix, 447 p ill. $75.00. ISBN: 0863802230 (Engineering management series; 5).
Call Number: HG4963 .C366 1999 (Library West)

United we brand: how to create a cohesive brand that's seen, heard, and remembered

Moser, Mike. United we brand: how to create a cohesive brand that's seen, heard, and remembered. Boston: Harvard Business School Press; 2003. 165 p $27.50. ISBN: 1578517982 (alk. paper).
Call Number: HD69.B7 M67 2003 (Library West)

Will & vision: how latecomers grow to dominate markets

Tellis, Gerard J and Golder, Peter N. Will & vision: how latecomers grow to dominate markets. New York: McGraw-Hill; 2002. xviii, 340 p $27.95. ISBN: 007137549X.
Call Number: HF5415.1 .T45 2002 (Library West)

Winning at new products: accelerating the process from idea to launch

Cooper, Robert G. Winning at new products: accelerating the process from idea to launch. 3rd ed. Reading, Mass, Great Britain: Perseus; 2001. xiii, 425 p $27.50. ISBN: 0738204633.
Call Number: HF5415.153 .C65x 2001 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=71117

Revised: June 5, 2003

Peter Z. McKay, Business Librarian. University of Florida.
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