A basic guide to exporting
Woznick, Alexandra; United States, and Dept. of Commerce. A basic guide to
exporting. 3rd ed. Novato, Calif: World Trade Press; 2000. vi, 186 p ISBN:
1885073844. 1885073836.
Call Number: HF1416.5 .B37 2000 (Books24x7)
http://www.books24x7.com/marc.asp?isbn=1885073836
Best practices in international marketing
Ronkainen, Ilkka A. and Czinkota, Micahel R. Best practices in international
marketing. Fort Worth: Harcourt College; 2002. 393 p $45.95. ISBN: 0030340365.
Call Number: HF1416 .B476 2002 (Library West)
Brand new justice: how branding places and products can help the developing
world
Anholt, Simon. Brand new justice: how branding places and products can help the
developing world. Rev. ed. Oxford: Elsevier Butterworth-Hein; 2005. 173 p
$29.95. ISBN: 0750666005.
Call Number: HD69.B7 A766 2003 (Library West)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=86100
Branding across borders: a guide to global brand marketing
Gregory, James R and Wiechmann, Jack G. Branding across borders: a guide to
global brand marketing. Chicago, Ill: McGraw-Hill; 2002. 232 p $34.95. ISBN:
0658009451.
Call Number: HD69.B7 .G74 2001 (Library West)
Branding in Asia: the creation, development, and management of Asian brands
for the global market
Temporal, Paul. Branding in Asia: the creation, development, and management of
Asian brands for the global market. Singapore, New York: Wiley; 2000. ix, 261 p
$19.95. ISBN: 0471835765 (cloth : alk. paper).
Call Number: HD69.B7 .T45 2000 (Library West)
Building an import/export business
Weiss, Kenneth D. Building an import/export business. 3rd ed. New York: John
Wiley; 2002. 300 p $19.95. ISBN: 0471202495.
Call Number: HF1416 .W43 2002 (Library West)
Business without borders: a strategic guide to global marketing
DePalma, Donald A. Business without borders: a strategic guide to global
marketing. New York, Chichester: Wiley; 2002. xx, 267 p $29.95. ISBN:
0471204692.
Call Number: HF1416 .D465x 2002 (Library West)
Communicating globally:an integrated marketing approach
Schultz, Don E; Kitchen, Philip J, and NetLibrary, Inc. Communicating
globally:an integrated marketing approach. Lincolnwood, Chicago, Ill: NTC
Business Books; 2000. 280 p electronic resource. ISBN: 0585361223 (electronic
bk.).
Call Number: HF1416 .S35 2000eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=54670
Consumer behavior and culture: consequences for global marketing and
advertising
Mooij, Marieke K. de. Consumer behavior and culture: consequences for global
marketing and advertising. Thousand Oaks, Calif: Sage Publications; 2004. xiv,
345 p $39.95. ISBN: 0761926682 (hardcover). 0761926690 (paperback).
Call Number: HF5415.32 .M66 2004 (Journalism Library)
Craighead's international business, travel, and relocation guide to 84
countries; 2000-01
Craighead's international business, travel, and relocation guide to 84
countries; 2000-01. 11th ed. Detroit: Gale Research; 2002. 4 vols $725.00.
Call Number: HF5549.5.E45 D56 (Library West, Business Reference)
Cross-cultural business behavior: marketing, negotiating, sourcing and
managing across borders
Gesteland, Richard R. Cross-cultural business behavior: marketing, negotiating,
sourcing and managing across borders. Copenhagen, Denmark: Copenhagen Business
School Press; 2002. 347 p $33.00. ISBN: 8763000938.
Call Number: HF5389 .G47 2002 (Library West)
Developing global executives: the lessons of international experience
McCall, Morgan W and Hollenbeck, George P. Developing global executives: the
lessons of international experience. Boston: Harvard Business School Press;
2002. 259 p $29.95. ISBN: 1578513367 (alk. paper).
Call Number: HD30.4 .M42 2002 (Library West & Books24x7)
http://www.books24x7.com/marc.asp?isbn=1578513367
Distribution in Japan
Miwa, Yoshiro; Nishimura, Kiyohiko, and Ramseyer, J. Mark. Distribution in
Japan. Oxford, England ;, New York : Oxford University Press; 2002. viii, 212 p.
: $70.00. ISBN: 0199248907.
Call Number: HF5415.129 .D568 2002 (Library West)
Doing business in emerging markets: entry and negotiation strategies
Cavusgil, S. Tamer; Ghauri, Pervez N, and Agarwal, Milind R. Doing business in
emerging markets: entry and negotiation strategies. Thousand Oaks: Sage
Publications, Inc; 2002. 330 p $32.95. ISBN: 0761913742 (c). 0761913750 (p).
Call Number: HD62.4 .C387 2002 (Library West)
Doing business internationally: the guide to cross-cultural success
Walker, Danielle Medina; Walker, Thomas; Schmitz, Joerg, and Brake, Terence.
Doing business internationally: the guide to cross-cultural success. 2nd ed. New
York: McGraw-Hill; 2003. xvii, 330 p $29.95. ISBN: 0071378324.
Call Number: HD31 .B7235 2003 (Library West)
Due diligence for global deal making: the definitive guide to cross-border
mergers and acquisitions, joint ventures, financings, and strategic alliances
Rosenbloom, Arthur H. Due diligence for global deal making: the definitive guide
to cross-border mergers and acquisitions, joint ventures, financings, and
strategic alliances. Princeton: Bloomberg Press; 2002. $75.00 ISBN: 1576600920.
Call Number: HD2746.5 .D84 2002 (Library West & Books24x7)
http://www.books24x7.com/marc.asp?isbn=1576600920
Dun & Bradstreet's guide to doing business around the world
Morrison, Terri; Conaway, Wayne A, and Douress, Joseph J. Dun & Bradstreet's
guide to doing business around the world. Rev ed. Paramus, NJ: Prentice Hall
Press; 2001. xiii, 527 p $30.00. ISBN: 0735201080.
Call Number: HF1416 .M78 2001 (Library West)
Entry strategies for international markets
Root, Franklin R. Entry strategies for international markets. Rev. and expanded
ed. New York, Toronto, New York: Lexington Books. Maxwell Macmillan Canada.
Maxwell Macmillan International; 1994. xii, 324 p $35.00. ISBN: 0029269032
(cloth). 0029269040 (pbk.).
Call Number: HF1416 .R66 1994 (Library West)
Export/import procedures and documentation
Johnson, Thomas E and NetLibrary, Inc. Export/import procedures and
documentation. 4th ed. New York: AMACOM; 2002. xxii, 583 p electronic resource.
ISBN: 0814426506 (electronic bk.).
Call Number: HF1416.5 .J64 2002eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=72955
Export-import theory, practices, and procedures
Seyoum, Belay. Export-import theory, practices, and procedures. New York:
International Business Press; 2000. 485 p $89.95. ISBN: 0789005670 (hardcover :
alk. paper).
Call Number: HF1414.4 .S49 2000 (Library West)
The export marketing imperative
Czinkota, Michael R; Ronkainen, Ilkka A; Ortiz-Buonafina, Marta, and American
Marketing Association. The export marketing imperative. Australia, Mason, OH:
Thomson; 2004. xiii, 252 p $39.95. ISBN: 0324222580.
Call Number: HF1416 .C95 2004 (Library West)
Export savvy: from basics to strategy
Karamally, Zak. Export savvy: from basics to strategy. New York: International
Business Press; 1998. xiii, 198 p $39.95. ISBN: 0789005778 (hbk. : alk. paper).
Call Number: HF1414.4 .K37 1998 (Library West)
Global account management
Hennessey, Hubert D and Jeannet, Jean-Pierre. Global account management.
Chichester: John Wiley & Sons; 2003. 260 p $50.00. ISBN: 0470848928 (cloth :
alk. paper).
Call Number: HF1416 .H46 2003 (Library West)
Global brand strategy: unlocking brand potential across countries, cultures &
markets
Van Gelder, Sicco. Global brand strategy: unlocking brand potential across
countries, cultures & markets. London, Sterling, VA : Kogan Page: 2003. xii, 260
p ISBN: 0749440236.
Call Number: HD69.B7 V357 2003 (Books24x7)
http://www.books24x7.com/marc.asp?isbn=0749440236
The global entrepreneur: taking your business international
Foley, James F. The global entrepreneur: taking your business international.
Chicago: Dearborn; 1999. 403 p $29.95. ISBN: 1574101242 (pbk.).
Call Number: HF1416.5 .F65 1999 (Library West)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=23702
Global manifest destiny: growing your business in a borderless economy
Caslione, John A; Thomas, Andrew R, and NetLibrary, Inc. Global manifest
destiny: growing your business in a borderless economy. Chicago: Dearborn Trade
Publ; 2002. v, 234 p electronic resource. ISBN: 0585394539 (electronic bk.).
Call Number: HD62.4 .C369 2002eb (netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=66671
The global market: developing a strategy to manage across borders
Quelch, John A and Deshpande, Rohit. The global market: developing a strategy to
manage across borders. 1st ed. San Francisco: Jossey-Bass; 2004. 424 p $45.00.
ISBN: 0787968579 (alk. paper) (The Jossey-Bass business & management series.
Call Number: HF1416 .G554 2004 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=110095
Global marketing
Czinkota, Michael R and Ronkainen, Ilkka A. Global marketing. Fort Worth, TX:
Dryden Press; 1996. 648 p $69.13. ISBN: 0030106494 (The Dryden Press series in
marketing.
Call Number: HF1416 .C948 1996 (Library West)
Keegan, Warren J and Green, Mark C. Global marketing. 4th ed. Upper Saddle
River, N.J: Pearson/Prentice Hall; 2005. xx, 636 p $110.00. ISBN: 0131469193.
Call Number: HF1416 .K443 2005 (Library West)
Global marketing and advertising: understanding cultural paradoxes
Mooij, Marieke K. de. Global marketing and advertising: understanding cultural
paradoxes. Thousand Oaks, Calif: Sage Publications; 1998. xx, 316 p ill. $24.95.
ISBN: 0803959699 (acid-free paper). 0803959702 (pbk. : acid-free paper).
Call Number: HF5415.127 .M66 1998 (Library West)
The global marketing imperative
Czinkota, Michael R; Ronkainen, Ilkka A, and Tarrant, John J. The global
marketing imperative. Lincolnwood, Ill., USA: NTC Business Books; 1995. viii,
308 p $27.00. ISBN: 0844235504.
Call Number: HF1416 .C95 1995 (Library West)
Handbook of cross-cultural marketing
Herbig, Paul A. Handbook of cross-cultural marketing. Binghamton, NY:
International Business Press; 1998. xvi, 375 p $29.95. ISBN: 0789001543
(hardcover : alk. paper). 078900285X (pbk. : alk. paper).
Call Number: HF5415 .H393 1998 (Library West)
The handbook of international marketing communications
Monye, Sylvester O. The handbook of international marketing communications.
Oxford, UK, Malden, MA: Blackwell; 1999. 294 p $44.95. ISBN: 0631209131 (alk.
paper). 0631200916 (alk. paper).
Call Number: HF5415.123 .H36 1999 (Library West)
The handbook of international trade:a guide to the principles and practice of
export
Reuvid, Jonathan; Sherlock, Jim, and Institute of Export (London, England). The
handbook of international trade:a guide to the principles and practice of
export. London: Sterling, VA. Kogan Page; 2004. vi, 440 p $60.00. ISBN:
0749441445.
Call Number: HF1416.6.G7 H36 2004 (Legal Information Center)
Handbook of research in international marketing
Jain, Subhash C. Handbook of research in international marketing. Cheltenham,
UK, Northampton, MA: Edward Elgar; 2003. xv, 500 p $150.00. ISBN: 1840649461.
Call Number: HF1416 .S698 2001 (Library West)
The IEBM encyclopedia of marketing
Baker, Michael J. The IEBM encyclopedia of marketing. London: Boston:
International Thomson Business Press; 1999. 928 p $149.95. ISBN: 1861523041
(IEBM Handbook Series.
Call Number: HF5412 .I32x 1999 (Library West)
Importers manual USA: the single source reference encyclopedia for importing
to the United States
Hinkelman, Edward G. Importers manual USA: the single source reference
encyclopedia for importing to the United States. 4th ed. San Rafael, Calif.:
World trade Press; 2004. 960 p $145.00. ISBN: 1885073933.
Call Number: HF3035 .I45 (Library West, Business Reference)
In your face:how American marketing excess fuels anti-Americanism
Johansson, Johny K. In your face:how American marketing excess fuels
anti-Americanism. Upper Saddle River, NJ: Financial Times Prentice Hall; 2004.
xviii, 206 p $24.95. ISBN: 0131438182.
Call Number: HF1416 .J634 2004 (Library West)
International business: an emerging vision
Toyne, Brian and Nigh, Douglas William. International business: an emerging
vision. Columbia, S.C: University of South Carolina Press; 1997. xii, 700 p
$75.00. ISBN: 157003012X.
Call Number: HD2755.5 .I535 1997 (Library West)
International business law and its environment
Schaffer, Richard; Earle, Beverley, and Agusti, Filiberto. International
business law and its environment. 5th ed. Cincinnati, Ohio: West/Thomson
Learning; 2002. xxxviii, 725 p $109.95. ISBN: 032406098X.
Call Number: K1005.4 .S33 2002 (Legal Information Center)
International business negotiations
Ghauri, Pervez N and Usunier, Jean-Claude. International business negotiations.
2nd ed. Boston: Pergamon; 2003. 522 p $56.00. ISBN: 0080442927 (alk. paper).
0080442935 (pbk.) (International business and management series.
Call Number: HD58.6 .I58 2003 (Library West)
International business risk: a handbook for the Asia Pacific Region
Jarvis, D. S. L. International business risk: a handbook for the Asia Pacific
Region. Cambridge, New York: Cambridge University Press; 2003. xxi, 474 p
$90.00. ISBN: 0521821940.
Call Number: HC412 .I523185 2003 (Library West)
International business transactions
Folsom, Ralph Haughwout. International business transactions. 2nd ed. St. Paul,
Minn: West Group; 2002. 2 v (Practitioner treatise series.
Call Number: KF1976 .F652 2002 (Legal Information Center)
International consumer behavior: its impact on marketing strategy development
Samli, A. Coskun. International consumer behavior: its impact on marketing
strategy development. Westport, Conn: Quorum Books; 1995. xviii, 186 p $59.95.
ISBN: 089930883X (alk. paper).
Call Number: HF5415.32 .S26 1995 (Library West)
International dimensions of marketing
Terpstra, Vern. International dimensions of marketing. 3rd ed. Belmont, Calif:
Wadsworth Pub. Co; 1993. xiv, 202 p $19.75. ISBN: 0534932878 (acid-free recycled
paper) (The International dimensions of business series.
Call Number: HF1416 .T47 1993 (Library West)
International encyclopedia of business & management
Warner, Malcolm. International encyclopedia of business & management. 2nd ed.
New York: Thomson Learning Business; 2001. 8 vols $1,499.00. ISBN: 1861521618.
Call Number: HF1001 .I53x 2002 (Library West, Business Reference)
International marketing
Czinkota, Michael R and Ronkainen, Ilkka A. International marketing. 6th ed.
Fort Worth: Harcourt College Publishers; 2001. xxxiii, 815 p $110.00. ISBN:
0030313783 (The Harcourt series in marketing.
Call Number: HF1416 .C953 2001 (Library West)
International marketing and export management
Albaum, Gerald S. International marketing and export management. 3rd ed ed.
Reading, Mass: Addison-Wesley; 1998. 562 p. $52.50. ISBN: 0201419645.
Call Number: AMD8094 (Library West)
International marketing research
Craig, C. Samuel and Douglas, Susan P. International marketing research. 2nd ed.
Chichester England, New York, NY: Wiley; 2000. xxii, 425 p ISBN: 0471983225
(pbk.).
Call Number: HF1416 .C73 2000 (Books24x7)
http://www.books24x7.com/marc.asp?isbn=0471983225
Kumar, V. International marketing research. Upper Saddle River, N.J: Prentice
Hall; 2000. 448 p $90.44. ISBN: 0130453862.
Call Number: HF1416 .K775 2000 (Library West)
International retail marketing: a case study approach
Bruce, Margaret; Moore, Christopher, and Birtwistle, Grete. International retail
marketing: a case study approach. Boston, MA: Elsevier Butterworth-Heinemann;
2004. 250 p $37.95. ISBN: 0750657480.
Call Number: HF5429 .I5484 2004 (Library West)
International retailing
Sternquist, Brenda. International retailing. New York: Fairchild Publications;
1998. 592 p $55.00. ISBN: 1563671034.
Call Number: HF5429 .S74x 1998 (Library West)
International standards desk reference: your passport to world markets, ISO
9000, CE Mark, QS-9000, SSM, ISO 14000, Q 9000, American, European, and global
standards systems
Zuckerman, Amy. International standards desk reference: your passport to world
markets, ISO 9000, CE Mark, QS-9000, SSM, ISO 14000, Q 9000, American, European,
and global standards systems. New York: AMACOM; 1997. xii, 324 p $35.00. ISBN:
0814403166 (hc).
Call Number: HF1416 .Z78 1997 (Library West)
The internationalisation of retailing in Asia
Dawson, John A. The internationalisation of retailing in Asia. New York, N.Y:
RoutledgeCurzon; 2003. 221 p $100.00. ISBN: 0415309042 (hardcover)
(RoutledgeCurzon advances in Asia-Pacific business; 13).
Call Number: HF5429.6.A75 I58 2003 (Library West)
Internet resources and services for international marketing and advertising:
a global guide
Coyle, James R. Internet resources and services for international marketing and
advertising: a global guide. Westport, CT: Oryx Press; 2002. xiii, 352 p $59.95.
ISBN: 1573564079 (alk. paper) (Global guides to Internet business resources.
Call Number: HF1416 .C69 2002 (Library West)
Joint ventures in the international arena
Prescott, Darrell and Swartz, Salli. Joint ventures in the international arena.
Chicago, Ill: Section of International Law and Practice, American Bar
Association; 2003. ix, 227 p ISBN: 1590311353 (pbk.) (International
practitioner's deskbook series.
Call Number: K1309 .J62 2003 (Legal Information Center)
Managing exports: navigating the complex rules, controls, barriers, and laws
Reynolds, Frank. Managing exports: navigating the complex rules, controls,
barriers, and laws. Hoboken, N.J: J. Wiley; 2003. xv, 352 p $69.00. ISBN:
0471221732 (hardback : alk. paper).
Call Number: HF1414.4 .R49 2003 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=81952
Marketing a country: promotion as a tool for attracting foreign invetsment
Wells, Louis T. Jr. and Wint, Alvin T. Marketing a country: promotion as a tool
for attracting foreign invetsment. Washington, D.C.: IFC - International Finance
Corporation; 2000. ISBN: 0821346598 (Occasional Paper (Foreign Investment
Advisory service); 13.
Call Number: HG4538 .W36 2000 (Library West)
Marketing across cultures
Trompenaars, Fons. Marketing across cultures. Oxford, Eng.: Capstone; 2004. 352
p $19.95. ISBN: 1841124710.
Call Number: HF5414 |b .T76 2004 (Library West & Books24x7)
http://www.books24x7.com/marc.asp?isbn=1841124710
Usunier, Jean-Claude. Marketing across cultures. 2nd ed. New York: Prentice
Hall; 1996. 576 p. cm $39.00. ISBN: 0132361752.
Call Number: HF1416 .U85 1996 (Library West)
Marketing across cultures in Asia
Gesteland, Richard R and Seyk, Georg F. Marketing across cultures in Asia.
Copenhagen, Herndon, VA: Copenhagen Business School Press; 2002. xv, 172 p
$31.00. ISBN: 8763000946.
Call Number: HF1416 .G437x 2002 (Journalism Library)
Marketing and consumer behavior in East and South-East Asia
Anthony Pecotich. Marketing and consumer behavior in East and South-East Asia.
Sydney, Australia: McGraw-Hill; 1998. 747 p $34.95. ISBN: 007470480X.
Call Number: HF5415.12 .A84 M37x 1998 (Library West)
Marketing Asian places: attracting investment, industry, and tourism to
cities, states, and nations
Kotler, Philip et al. Marketing Asian places: attracting investment, industry,
and tourism to cities, states, and nations. Singapore, New York: Wiley & Sons
(Asia). Wiley; 2002. xiii, 443 p $29.95. ISBN: 0471479136 (cloth : alk. paper).
Call Number: HC415.I53 M37 2002 (Library West)
Marketing ethics: an international perspective
Schlegelmilch, Bodo B. Marketing ethics: an international perspective. 1st ed.
London. Boston: International Thomson Business Press; 1998. x, 468 p $26.95.
ISBN: 186152191X (pbk.) (Advanced marketing series.
Call Number: HF5387 .S344 1998 (Library West, Missing)
Marketing in Japan
Melville, Ian. Marketing in Japan. Oxford England, Woburn, MA:
Butterworth-Heinemann; 1999. xviii, 250 p $42.95. ISBN: 0750641452 (pbk.).
Call Number: HF5415.12.J3 M45 1999 (Library West)
Mastering global markets: strategies for today's trade globalist
Czinkota, Michael. Mastering global markets: strategies for today's trade
globalist. Cincinnati, OH: Thomson/South-Western; 2003. 370 p $49.95. ISBN:
0538726652.
Call Number: HF1416 .C955 2004 (Library West,)
Mastering import & export management
Cook, Thomas A; Alston, Rennie, and Raia, Kelly. Mastering import & export
management. New York: AMACOM; 2004. xxii, 560 p $85.00. ISBN: 0814472036.
Call Number: HF1414.4 .C665 2004 (Library West)
The mirage of global markets:how globalizing companies can succeed as markets
localize
Arnold, David. The mirage of global markets:how globalizing companies can
succeed as markets localize. Upper Saddle River, NJ: FT Prentice Hall; 2004.
xxi, 229 p $26.95. ISBN: 013047066X.
Call Number: HF1416 .A76 2004 (Library West)
Negotiating and structuring international commercial transactions
Sandstrom, Mark R and Goldsweig, David N. Negotiating and structuring
international commercial transactions. 2nd ed. Chicago, Ill: Section of
International Law and Practice, American Bar Association; 2003. xxvii, 652 p
ISBN: 1590310950 (pbk.).
Call Number: K1005 .N44 2002 (Legal Information Center)
Professional communication in international settings
Pan, Yuling; Scollon, Suzanne B. K, and Scollon, Ronald. Professional
communication in international settings. Malden, Mass: Blackwell Publishers;
2002. x, 240 p $29.95. ISBN: 0631225080 (alk. paper). 0631225099 (pb. : alk.
paper).
Call Number: HF5718 .P344 2002 (Library West)
Readings in international business
Kim, Seung Hee. Readings in international business. Lanham: University Press of
America; 1997. 284 p $47.00. ISBN: 0761804986 (pbk. : alk. paper).
Call Number: HD62.4 .R4 1997 (Library West)
Readings in international business: a decision approach
Aliber, Robert Z and Click, Reid W. Readings in international business: a
decision approach. Cambridge, Mass: MIT Press; 1993. vii, 521 p $24.50. ISBN:
0262510669 (pbk.). 0262011328 (hard).
Call Number: HD2755.5 .R38 1993 (Library West)
Relentless: the Japanese way of marketing
Johansson, Johny K and Nonaka, Ikujiro. Relentless: the Japanese way of
marketing. 1st ed. New York: HarperBusiness; 1996. 198 p ISBN: 0887308058.
Call Number: HF5415.12.J3 J63 1996 (Library West)
Selling to newly emerging markets
Miller, Russell R. Selling to newly emerging markets. Westport, Conn: Quorum
Books; 1998. xii, 274 p $65.00. ISBN: 1567200443 (alk. paper).
Call Number: HF1416.5 .M55 1998 (Library West)
Services marketing management: an international perspective
Kasper, Hans; Helsdingen, Piet van, and De Vries, Wouter. Services marketing
management: an international perspective. New York: John Wiley; 1999. 750 p
$49.95. ISBN: 0471984906 (pbk. : alk. paper).
Call Number: HD9980.5 .K375 1999 (Library West)
A short course in international business culture
Mitchell, Charles. A short course in international business culture. Novato, CA:
World Trade Press; 2000. 186 p ISBN: 1885073542 (The short course in
international trade series: Passport to the world.
Call Number: HD58.7 .M567 1999 (Library West & Books24x7)
http://www.books24x7.com/marc.asp?isbn=1885073542
A short course in international marketing: approaching and penetrating the
global marketplace
Curry, Jeffrey E. A short course in international marketing: approaching and
penetrating the global marketplace. San Rafael, Calif: World Trade Press; 1998.
184 p $19.95. ISBN: 1885073526 (The Short course in international trade series.
Call Number: HF1416 .C87 1998 (Library West)
http://www.books24x7.com/marc.asp?isbn=1885073526
A short course in international marketing blunders: mistakes made by
companies that should have known better
White, Michael. A short course in international marketing blunders: mistakes
made by companies that should have known better. Novato, Calif: World Trade
Press; 2002. x, 182 p $24.95. ISBN: 1885073607 (The short course in
international trade series.
Call Number: HF1416 .W48 2002 (Library West & Books24x7)
http://www.books24x7.com/marc.asp?isbn=1885073607
A short course in international trade documentation: the documents of
exporting, importing, transportation and banking
Hinkelman, Edward G and Mansergh, Gilbert. A short course in international trade
documentation: the documents of exporting, importing, transportation and
banking. Novato, Calif: World Trade Press; 2002. vi, 186 p $24.95. ISBN:
1885073593 (alk. paper) (The short course in international trade series.
Call Number: HF1379 .H56 2002 (Library West & Books24x7)
State of the Art of Research in International Marketing Conference: Handbook
of research in international marketing
Jain, Subhash C. State of the Art of Research in International Marketing
Conference: Handbook of research in international marketing. Cheltenham, UK,
North Hampton, MA: Edward Elgar Pub; 2003. 500 p $150.00. ISBN: 1840649461.
Call Number: HF1416 .S698 2001 (Library West, On Order)
Total global strategy II: updated for the internet and service era
Yip, George S. Total global strategy II: updated for the internet and service
era. 2nd ed. Upper Saddle River, N.J: Prentice Hall; 2003. xix, 299 p $52.00.
ISBN: 0130179175.
Call Number: HD62.4 .Y565 2003 (Library West)
A tour of international trade
Neipert, David. A tour of international trade. Upper Saddle River, N.J: Prentice
Hall; 2000. 202 p $42.65. ISBN: 0136717446.
Call Number: HF1379 .N45 2000 (Library West)
The ultimate guide to export management
Cook, Thomas A. The ultimate guide to export management. New York: AMACOM; 2001.
569 p $99.95. ISBN: 0814405819.
Call Number: HF1416 .C665 2001 (Library West & netLibrary)
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=62882
Winning in Asia, U.S. style: market and nonmarket stratgies for success
Aggarwal, Vinod K. Winning in Asia, U.S. style: market and nonmarket stratgies
for success. New York: Palgrave Macmillan; 2003. 279 p $35.00. ISBN: 0312239114.
Call Number: HF1416.5 .W56 2003 (Library West)
Business Library
